Jag Media Media Relations Services
 

Answers to the test on your knowledge of the media

Q1. What is the average 'reading age' newspapers target?

  • A.   10-12 years of age
  • B.   13-18 years of age
  • C.   18+ years of age

Q2. What is the average age of today's newspaper reader?

  • A.   35 years of age
  • B.   45 years of age
  • C.   55 years of age

Q3. What is the average age of a television viewer?

  • A.   10 years of age
  • B.   26 years of age
  • C.   41 years of age

Q4. How many words in the average intro of a news story?

  • A.   23.5 words
  • B.   35.5 words
  • C.   47.5 words

Q5. How fast do people speak?

  • A.   60 words per minute
  • B.   125 words per minute
  • C.   160 words per minute

Q6. What is the length of an average radio sound bite?

  • A.   10 seconds
  • B.   20 seconds
  • C.   30 seconds

Q7. How many words is that?

  • A.   Around 21 words
  • B.   Around 32 words
  • C.   Around 47 words

Q8. Which is New Zealand's largest daily newspaper?

  • A.   Dominion Post
  • B.   Christchurch Press
  • C.   New Zealand Herald

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